Over the last one week, it was clearly seen how big e-commerce sites like Amazon, Flipkart and snapdeal has grown up on us. The three major online giants wooed customers with exciting festive offers till yesterday and according to a report, they had a business run of 6500 crore in just 6 days - that's apparently 20% bigger than the previous year.
However, Flipkart claimed to be the king of online sales as it banked a total of 3000cr on 'Big Billion days'. Now, with a view to boost iPhone 7 sales, the CEO of Flipkart Binny Bansal is turning into a sales executive and that's part of their sale strategy for the newly-launched smartphone. Yes, the most-sought after CEO will directly home deliver the iPhone 7 gadget to the first customer who books it.
Also, the company is offering a special surprise to its initial set of customers who book iPhone 7. The pre-bookings for iPhone 7 and 7 plus, prices ranging from 60,000-92,000, have already begun on Flipkart's official website. According to Flipkart, iPhone 7 takes first place in the list of gadgets with high number of bookings.
Let us wait and watch other rivals including Amazon and Snapdeal is going to counter this strategy and how it's going to benefit Flipkart.